Throughout our more than 1,000 stores, Borders is finding new ways to help our customers create richer and more satisfying lives through knowledge and entertainment.

Headquartered in Ann Arbor, Michigan, Borders Group, Inc., is a publicly held company with 2008 consolidated sales of $3.2 billion. Our stock trades on the New York Stock Exchange under the symbol BGP. Borders Group operates over 515 Borders superstores in the U.S.; three stores in Puerto Rico; and approximately 377 stores in the Waldenbooks Specialty Retail segment, including Waldenbooks, Borders Express, Borders airport stores, and Borders Outlet. Borders Group owns London-based Paperchase Products Limited, a retailer of stationery, cards and gifts with 124 locations outside the U.S., including stand-alone stores and concessions. There are also 337 Paperchase shops located within U.S.

In 2008, the company launched Borders.com for online shopping. Check out our Media Room to learn more about the site.

More than 25,000 employees worldwide engage our customers with a rich shopping experience and provide them with the books, music, movies, and other entertainment items they love in a relaxing, enjoyable atmosphere. We are a company committed to our customers, our employees and to our communities.

Our Borders Rewards® loyalty program makes reading even more rewarding. The free program allows members to earn rewards as they shop with us, and enjoy exclusive savings. As of April 2009, approximately 32 million customers have signed up!

Our Vision

To create richer, more satisfying lives through knowledge and entertainment.

Our Values

Individuality. Borders understands that books, music and movies help shape and define us all, making us individuals—original and unique. What people read and listen to is an integral part of who they are and who they aspire to be.

Community. Borders embraces its role as a vital, contributing member of the community that reaches out to connect with people. We offer knowledge and entertainment, but also a commitment to act as a responsible neighbor and partner in the towns where we live, work and do business.

Discovery. Borders celebrates the universal desire to explore and find personal enrichment and knowledge. We connect the act of exploration to the moment of discovery in a way that feels serendipitous, like a stroke of good fortune.

Familiarity. Borders recognizes that in the comfort of the familiar, we are all more relaxed and open to new possibilities. A warm, informal gathering place makes life more colorful, nourishing relationships and encouraging connection.

Our Personality

Engaging: Warm. Friendly. Inviting. Approachable. Borders genuinely cares about customers' needs and interests.

Spirited: Energetic. Enthusiastic. Passionate. Playful. Borders is full of life, exuding the promise of new ideas.

Inspiring: Uplifting. Enriching. Enlightening. Optimistic. Borders lifts the heart and stirs the soul.

Sincere: Heartfelt. Trustworthy. Genuine. Real. Borders is naturally forthright and honest.

Our Core Business Principles

• We are all booksellers.
• We are all important members of the team, to be treated with respect and trust.
• We engage customers with a rich shopping experience that meets their needs.
• We offer customers the most relevant assortment.
• We are reliable and consistent.
• We connect through knowledge, awareness and personal experience.
• We are all Borders.